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Republicans Still Don’t Get It

  |   By: Michael Hansen  

Republicans still don’t get it. After Mitt Romney’s “shocking” defeat in the 2012 presidential election, the Grand Old Party rightly embarked on a rebranding campaign. The Republican candidate lost big among key demographics, including women, LGBT people, African-Americans and Hispanic voters.

The Growth and Opportunity Project report — an effort to say what went wrong in 2012 and how to fix it — contained reform suggestions like taking on corporate welfare, talking differently about so-called “women’s issues,” tamping down anti-gay rhetoric, and tackling campaign finance and the outsized influence of special interest groups.

If you watched the Republican rebuttal to the State of the Union, you would have heard platitudes in lieu of substance. As political consultant and pundit Jimmy Williams said, “Mrs. Rodgers … prayed for America, for the president and gave America a rebuttal with absolutely no policy positions. None, not a single specific policy position was introduced. She did tell America ‘we have plans to improve our education and training programs.’ … Well frankly, the last thing in the world I need is to be told I can dream.”

The GOP got the tone and optics right with Rep. Cathy Rodgers McMorris, but there was no “there” there. The best thing that can be said about her earnest speech was that she did no harm. That’s not good enough.

Follow Michael on Twitter at @MichaelHansen

Michael Hansen is a public relations strategist, an entrepreneur, and an advocate for health, the environment, civil rights and the poor.

The Sweet Home Politics Blog features brief thoughts and responses to news. These posts are too long for Twitter but not long enough for a full-length opinion piece.